Getting a story into Google News can help build traffic and links to your site, as journalists and bloggers often search Google News for the latest stories in their industry, and if they find an article about your website/business, it just might be featured on another website, along with a couple of links. Read my […]

Here is a list of 10 things to think about if you are planning on writing and submitting press releases. It is worth spending some time on the writing as the benefits of links and traffic can be very good!

Date Instructions - e.g. “For Immediate Release” or “For Release After [date]”.
Title - Strong, enticing, keyword […]

One good way to draw attention to your site (i.e. traffic and links) is to use press releases. These are short (300 - 600 word) articles written in the third person about a news story that features your site.
One important thing to remember though is that press releases are not adverts, they should not contain […]